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Why Toyota, Honda, And Nissan Continue To Bet On Sports Cars (CNBC Video)

2360 Views 11 Replies 7 Participants Last post by  Betazero
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It's been interesting to see that even with the popularity of SUVs, crossovers and trucks, sports cars are not only surviving but on the rise as well.
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It's been interesting to see that even with the popularity of SUVs, crossovers and trucks, sports cars are not only surviving but on the rise as well.
If it wasn't for most automakers coming out with entire new lines of vehicles, these sports cars wouldn't be happening. They help to give a halo effect and show what can be experienced in the more everyday vehicles. Nissan is a prime example of that. Just look into all the Z references around the new electric Ariya SUV.
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If it wasn't for most automakers coming out with entire new lines of vehicles, these sports cars wouldn't be happening. They help to give a halo effect and show what can be experienced in the more everyday vehicles. Nissan is a prime example of that. Just look into all the Z references around the new electric Ariya SUV.
That's true, with most crossovers looking the same more than ever do brands need a halo car(s) to set themselves from the pack. Also, since the SUV has really whittled down sedan sales it seems like most people want a truck or SUV and then something sporty like the Z.
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Also, since the SUV has really whittled down sedan sales it seems like most people want a truck or SUV and then something sporty like the Z.
I used to buy primarily sedans, until a while ago I bought a full-size crew cab 4x4 truck.
Haven't looked at typical sedans since then, Mostly owned exciting cars like a GTI and my current Q60.
Getting a Z will mean that I won't be able to carry more than 1 passenger now, forcing me to rely even more on the truck. But I like it this way, 2 completely opposite ends of the spectrum.
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I used to buy primarily sedans, until a while ago I bought a full-size crew cab 4x4 truck.
Haven't looked at typical sedans since then, Mostly owned exciting cars like a GTI and my current Q60.
Getting a Z will mean that I won't be able to carry more than 1 passenger now, forcing me to rely even more on the truck. But I like it this way, 2 completely opposite ends of the spectrum.
That's what I'm noticing more and more. People have big trucks/SUVs for the day to day but then also have a sporty car in the garage for fun. Not much in between.
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What sport car does Honda have? Please don’t say Civic( that’s a sporty car ). They need to do a new prelude or S2000 or both. I wish Mitsubishi would wake up and make new 3000gt and eclipse based on the old eclipse when the 3000gt was out.
What sport car does Honda have? Please don’t say Civic( that’s a sporty car ). They need to do a new prelude or S2000 or both. I wish Mitsubishi would wake up and make new 3000gt and eclipse based on the old eclipse when the 3000gt was out.
Honda still has the NSX hybrid, but opted out of the huge R&D costs of building another S2000. But drive a '21 Honda Civic Si or Type R and you'll find they have performance that easily eclipses the venerable Prelude. Mitsubishi was near collapse before being thrown a lifeline by Nissan, but they're in no shape to do anything with sportcars.
Honda still has the NSX hybrid, but opted out of the huge R&D costs of building another S2000. But drive a '21 Honda Civic Si or Type R and you'll find they have performance that easily eclipses the venerable Prelude. Mitsubishi was near collapse before being thrown a lifeline by Nissan, but they're in no shape to do anything with sportcars.

Cost is such a huge factor that is why you are seeing all these partnerships to keep the non super car affordable sports car segment alive. Toyota teaming with Subaru for the 86/BRZ and then with BMW for the Supra is a prime example. Nissan is only able to pull off the new Z because its a parts bin car under the new design. I have no complaints about it not being something all new as in this climate mixed with that they as a company have gone through over the last couple years...no way it would have happened. not sure how many of these cars we will still have an opportunity for. the market for a "sports" car is definitely shrinking with younger people are driving less and sometimes not at all. Then emissions and restrictions is another factor. the Z skipping Europe is a sign for sure. The small SUV market where its all going.
Nissan even recently announced by the early 2030s their line up will be electric in most markets. So im happy we get at least one more Generation of Z as its a uphill battle for sure to keep it going
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Cost is always a critical factor, and the R&D expense for a sportscar with a limited market kept Nissan from introducing a new Z for a long time. But not to be underestimated are internal forces within Nissan who wanted to keep the Z within the company. No sharing and compromising designs with another company for the Z!

But there's no shame in picking from the excellent Nissan parts bin. There's plenty of great stuff to start with, including the VR30DDTT, which has already federalized and an excellent FM platform, which could be adapted for use in the new Z. Combine that with Nissan's excellent six-speed manual/seven speed auto and the chassis/powertrain costs stay within reach and the Z remains a purely Nissan product.
Cost is always a critical factor, and the R&D expense for a sportscar with a limited market kept Nissan from introducing a new Z for a long time. But not to be underestimated are internal forces within Nissan who wanted to keep the Z within the company. No sharing and compromising designs with another company for the Z!

But there's no shame in picking from the excellent Nissan parts bin. There's plenty of great stuff to start with, including the VR30DDTT, which has already federalized and an excellent FM platform, which could be adapted for use in the new Z. Combine that with Nissan's excellent six-speed manual/seven speed auto and the chassis/powertrain costs stay within reach and the Z remains a purely Nissan product.

oh I agree the VR30 is only from what 2016? and only used for one other application ever? its ideal for the Z as it already exists but still relatively new. best of both worlds.


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Honda still has the NSX hybrid, but opted out of the huge R&D costs of building another S2000. But drive a '21 Honda Civic Si or Type R and you'll find they have performance that easily eclipses the venerable Prelude. Mitsubishi was near collapse before being thrown a lifeline by Nissan, but they're in no shape to do anything with sportcars.
Oh true. Wow I really disconnected from Acura there for a moment. I guess I don't get that feeling that Honda has a sports car from the NSX. Its is just too expensive kinda like the Ford GT. I don't feel Ford really has a sports car just a muscle car and hyper car. Of course I don't mean to bring a prelude back with the 90s engine really just to bring back a sports car kinda like Nissan GTR and then S2000 can be there lower priced 370Z range sports car. The civic is just a sporty car. I don't care how it performs it just doesn't have a sports car look like the 370z,86,GTR,Supra.If they took the performance and stuck a fitting body on it then I would agree. Currently they just paste a bunch of little things all over their sporty cars to make them look faster (in my opinion of course). Give me a baby NSX with sub 5 sec 0-60 and a targa top! Or the Honda Sport Car EV concept( just fix the front a bit). Yea Mitsubishi has all but vanished...its a shame. The 3000gt still looks nice to this day and the old eclipse all wheel drive was fast (was my first sports car too).
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